Rooting out the causes of inefficient product creation Michael S. Rosenberg and Bruce McK. Thompson, Prism (Second Quarter 1993), pp. 97–111

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ژورنال

عنوان ژورنال: Journal of Product Innovation Management

سال: 1994

ISSN: 0737-6782

DOI: 10.1016/0737-6782(94)90010-8